Like what you see?

Book a call

designedbymassi

Product design

for B2B products

AI

SaaS

B2B Services

Book a call

Book a call

Book a call

Check my work

Check my work

Check my work

You can also mail me at

Why founders hire me

Shipping their MVP quick

Securing investments

Retaining existing users

Make their UI look premium

Selected work

2025

AI

B2B

Pre-seed

Design System

UX

UI

Designed Adapt’s design system and product UI in one month to support a successful launch and attract early-stage investors.

Designed Adapt’s design system and product UI in one month to support a successful launch and attract early-stage investors.

Starting from a pre-existing MVP with a basic component library, I was tasked with creating a full design system, redesigning all existing screens, and adding new ones for upcoming features.

Starting from a pre-existing MVP with a basic component library, I was tasked with creating a full design system, redesigning all existing screens, and adding new ones for upcoming features.

The client wanted the product to feel like something that could easily pass for an Apple-native app—refined and intuitive—while still maintaining its own distinct identity and sense of taste.

The client wanted the product to feel like something that could easily pass for an Apple-native app—refined and intuitive—while still maintaining its own distinct identity and sense of taste.

Adapt could connect to the organization’s data sources such as Google Drive, Linear, HubSpot, and many others, and pull information from them, allowing users to stay informed and make business decisions based on their own data.

That’s why we placed strong emphasis on creating high-quality charts that could visualize that data clearly and effectively.

2023

/

2024

B2B SaaS

Note-taker

Design System

UX

UI

I helped Zipdo team as a fractional product designer over a 8 month period to ship new features and improve the overall experience and maintain the design system.

I helped Zipdo team as a fractional product designer over a 8 month period to ship new features and improve the overall experience and maintain the design system.

When I joined the team, there was already a design system in place and a basic MVP. From there, I focused on designing the UX/UI flows for new features, and maintaining and expanding the design system and ensuring that designs were implemented correctly by developers

When I joined the team, there was already a design system in place and a basic MVP.

From there, I focused on designing the UX/UI flows for new features, and maintaining and expanding the design system and ensuring that designs were implemented correctly by developers

Although the product didn’t reach product market fit and was forced to pivot, we managed to improve key metrics, such as reducing the number of clicks required for users to complete key actions and lowering churn during onboarding, which resulted in greater product adoption.

Although the product didn’t reach product market fit and was forced to pivot, we managed to improve key metrics, such as reducing the number of clicks required for users to complete key actions and lowering churn during onboarding, which resulted in greater product adoption.

We spent quite some time making sure the onboarding was solid, as we noticed many users weren’t even reaching the app but dropping off midway through the process.

We analyzed several recordings in Hotjar, stripped away unnecessary complexity from the UX, and reduced the number of pages until we achieved a higher completion rate.

We spent quite some time making sure the onboarding was solid, as we noticed many users weren’t even reaching the app but dropping off midway through the process.

We analyzed several recordings in Hotjar, stripped away unnecessary complexity from the UX, and reduced the number of pages until we achieved a higher completion rate.

2022

/

2023

B2B

IaaS

Proxy Provider

Redesign

Architecture

UX

UI

Working closely with the Founder, I helped AirProxy redesign the entire app flow, both UX and UI.

Working closely with the Founder, I helped AirProxy redesign the entire app flow, both UX and UI.

Working closely with the Founder, I helped AirProxy redesign the entire app flow, both UX and UI.

AirProxy reached almost €1M in revenue in 2022 and wanted a new look to better communicate a premium service. The founder, Diego, reached out to me to rebuild the entire app flow, both UX and UI.

AirProxy reached almost €1M in revenue in 2022 and wanted a new look to better communicate a premium service. The founder, Diego, reached out to me to rebuild the entire app flow, both UX and UI.

We spent a lot of time making sure we nailed the edge cases. The platform had two distinct types of users — those who purchased just one proxy and those who managed many, with very few in between — so we designed the dashboard to adapt and look great in both scenarios.

We spent a lot of time making sure we nailed the edge cases. The platform had two distinct types of users — those who purchased just one proxy and those who managed many, with very few in between — so we designed the dashboard to adapt and look great in both scenarios.

This is how collaborating with me looks like

Florian Felsing

•

CTO @Zipdo

Great designer, very intelligent and with taste. Collaboration with our developers went really well, too. Would hire again any time!

Caston Boyd

•

CEO @Virtud

Massi is super professional. He knows how to really understand your product as if it were his own and will give 100% effort to making your product to your liking or better. He's also a great communicator. His response time is always immediate. He knows how to take something you give him and think of multiple possible routes it could take and does a great job at communicating those ideas to you.

Manny De Patta

•

Paid Social Lead @Loop Earplugs

Social Lead @Loop Earplugs

I've worked with Massimo on a website for the past 2 weeks. His work is methodical and extremely precise. He understood immediately what I had in mind and brought it to light better than I could have imagined. I will definitely call him for other work if needed. It was a breeze and a pleasure working together!
Def recommended!

Choose a plan

Monthly Support

Perfect for long term projects

$3767

/

mo

Pause or cancel anytime

Book a call

Book a call

Book a call

Included:

Infinite Design Requests

Guaranteed 4-hour Work Overlap

Private Slack Channel

Daily Updates

One Call per Week

MVP Pack

Perfect for founders who want to raise money

$7237

Time: 6-10 weeks avg

Book a call

Book a call

Book a call

Deliverables:

Pitch Deck

Design System

MVP UI Screens

Landing Page + Framer Dev

Social Media Assets

Let's have a chat

Book a call and discuss your next project!

Book a call

Book a call

Book a call

© 2025, Massimo Muntoni